教育目標
視覺品牌設計
形塑文化特色、視覺識別，提介品牌之辨識度
Visual Branding Design: creating cultural features, visual brand identity, and enhancing brand identification.
文化商品設計
利用創意及文化內涵，進行文創商品之客製化設計
Cultural Product Design: using creative and cultural connotations to customize the design of cultural and creative products
空間場域設計
地方文創場域之活化及再造
Space and Field Design: revitalization and reconstruction of cultural and creative spaces
活動設計
導入故事性行銷，規劃文創活動，提升競爭吸引力
Cultural Product Design: using creative and cultural connotations to customize the design of cultural and creative products
服務設計
創新業務、協同合作，服務地方產業
Service Design: innovative businesses, collaborative cooperation, serving local industries
體驗設計
跨領域之經驗設計，融入體驗實證，活化感受經驗
Experience Design: interdisciplinary experience design, incorporating empirical experiential involvement, and activating feelings through experience
創意生活設計系之核心價值 Core Values
文化創意產源自創意與文化積累，透過智慧財產的形成與運用，具有創造財富與就業機會潛力，並促進整體生活環境提升的行業。創意生活產業是文化創意產業的一環，是以創意整合生活產業之核心知識，提供具有深度體驗及高質美感之產業。
本系透過跨領域的整合設計(服務、場域、活動、商品等的整合型體驗經濟)，提升產業質感、加強文化深度，培養全方位的設計人才。
Cultural and creativity industry comes from the accumulation of creativity and culture. Through the formation and use of intellectual property, the industry has the potential to create prosperity and employment opportunities to promote an overall living environment. Creative life industry is a part of the cultural and creative industry. Using the creative integration of core knowledge of the living industries, it offers rich experiences and high quality aesthetics.
The department's interdisciplinary integration design (integrating experience economy of services, space, activities, products, etc.) can help improve the quality of the industry, strengthen cultural depth, and the training of comprehensive design talents.
'' 創意生活設計的主要專業內容 Professional Content of Creative Design ''
| A. 產業範疇： Related Industries |
一般產業、傳統產業和社區營造，即生活中所及的各項產業類別。 Industries related to life and living, including general industries, traditional industries and community development |
| B. 核心方針： Core Policy |
全面性的整合思維和設計能力的培養。 Development of comprehensive integrated thinking and design skills |
| C. 創意整合 ： Creativity Integration |
結合視覺設計、商品設計、場域設計和活動設計的整合設計。 Integrated design with the combination of visual design, product design, space design and event design |